Our scientific research revealed some surprising results which will help handmade businesses when shipping products.

Increased brand love

When multiple labels were used it increased brand love by 129%.

Increase in the perception

There was an 116% increase in the perception of parcel content quality with multiple labels.

Increased purchase intent

Parcels with multiple labels increased purchase intent by 113%.

Word of mouth

In the experiments, the likelihood of someone telling others about a brand increased by 135%.


Advice for designing labels

Last month Avery UK revealed the true power of labelling and released their in-depth report which will help…

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